On June thirteenth, 2007, I began a bicycle weblog referred to as “Bike Snob NYC.”
I had no concept what would occur once I launched that first put up into what we then referred to as the “blogosphere.” (Once I say “we” I don’t embrace myself, the time period “blogosphere” makes me dry-heave, I’m undecided how I simply managed to make use of it twice in the identical paragraph after avoiding it for nearly 20 years.) Almost certainly I figured I’d put up just a few posts, no person would ever learn them, and I’d return to my existence as a low-level publishing business functionary and sub-mediocre newbie bike racer.
As an alternative, my wildest goals got here true and the weblog grew to become in style. Every put up appeared to draw increasingly feedback. I heard from everybody from Lance Armstrong to Grant Petersen. I revealed a number of books and toured the world. And, most significantly, I assembled a mighty fleet of bicycles–a veritable armada from which I select every morning with the insouciance of a sultan deciding which of concubines to adjourn to the bed room with after dinner.
Actually since these heady days I’ve fallen fairly a bit from these dizzying heights, however I nonetheless have you ever, my loyal readers, and naturally I nonetheless have the bicycles. And since this entire factor was only a stroke of luck from the start, I actually by no means gave a lot thought to how it will all finish, since even one reader is greater than I began out with, which was zero.
Nonetheless, I’ll lastly quit as soon as and for all after in the present day, as a result of I don’t see how I may even go on anymore within the face of this:
I want I might snigger. I want I might parry with some witty retort to SRAM for foisting this upon us. Sadly, I can do neither. This simply makes me wish to quit. It knocks my legs out from beneath me, takes the wind out of my sails, and evokes each different trite for depletion and give up you could possibly probably consider. My combat is over, my race is run, my zeppelin lies limp and flaccid upon the tarmac. How do I maintain running a blog in a world the place this exists? How do I maintain biking in a world the place this exists? How do I retain my religion in humanity once we are apparently not even capable of SQUEEZE A FUCKING TIRE with essentially the most refined tire strain gauge ever created? You recognize, the one the [insert your deity of choice] put on the finish of our wrists?

And worst of all, it’s even “woke!”

You recognize, as a result of it’s “non-binary,”
Get it?
And but, just like the cuckold who’s perversely compelled by the lurid particulars of his partner’s extramarital liaisons, I by some means discover myself searching for out extra details about this abomination. It’s a type of beautiful torture. So I turned to YouTube, the place an countless parade of health influencers make bukkake everywhere in the newest merchandise:
I don’t know who this man is–I don’t know who any of those persons are–however I did study from him that the they’re like $2,000 however they’re for “all of us on the lookout for each benefit that we will get:”

I dunno, it looks as if if he’s on the lookout for a bonus he would possibly attempt elevating his saddle a bit first.*
*[I generally don’t believe in lazy Internet saddle height critique, but what can I say, it’s an act of desperation on my part, like going for the eyes or groin when you have no other chance against your opponent.]
Hey, look, what would you like from me? I attempted. I made enjoyable of all of the goofy developments, I regarded askance in any respect the “upgrades,” I did my finest to uphold the dual virtues of simplicity and reliability…for EIGHTEEN YEARS. But it surely now seems all that was to no avail, and that that is what individuals need–wi-fi bikes with 5 million batteries and fool lights to inform them when so as to add air to their semen-filled tubeless tires. Oh, certain, individuals will snigger at it now, however in just a few years each rim could have an built-in strain sensor. Even Velo Orange will provide one, although the indicator mild might be suitably “retro:”

Maybe in the future we’ll look again and mark 2025 because the yr biking lastly grew to become nothing greater than an countless suggestions loop of meaningless information: your crank speaking to your rims speaking to your shifters speaking to your derailleurs speaking to the scranial strain monitor within the perineal patch of your saddle so it might probably add or subtract simply the correct amount of air strain to your tires and your suspension system and your inflatable self-lubricating chamois. And maybe the best tragedy in all of that is that not a single rider will hear what this information is definitely saying–and what it’s telling them with growing accuracy is that they suck. Or perhaps they’re listening; perhaps just like the aforementioned cuckold they’re turned on by the humiliation. And I suppose all that is an accomplishment of types, as a result of ever earlier than in human historical past have the metrics of mediocrity been obtainable to us at such dazzlingly excessive decision.
Okay, that’s it, I’m going for a journey. Please settle for my most honest Memorial Day well-wishings. I’ll see you again right here on Tuesday. Possibly. (Okay, most likely. Positive, nearly actually.)
Yours, and so forth.
–Tan Tenovo
