A lately leaked photograph of the “most likely” upcoming Odyssey Sq. to Sq. MAX putter has set golf social media ablaze.
The putter in query bears a putting resemblance to L.A.B. Golf’s DF2.1 or DF3 (take your decide)—a lot in order that many within the golf group are already calling it a blatant knockoff. Whereas Odyssey has but to formally announce the putter, historical past suggests it’s going to make its option to retail. And, with that, the inevitable debate begins: Is that this simply one other instance of golf’s copycat tradition or is Odyssey stepping over the road like a drunk attempting to navigate the ropes on the Phoenix Open?
Be part of me, gained’t you, at midnight recesses of my thoughts as I argue with myself over whether or not Odyssey seemingly egregious L.A.B. copy is a step too far.
“Dude, Odyssey simply ripped off L.A.B.”
Did they?
(Sure)
The resemblance is fairly rattling apparent. However the higher query is does it really matter? Let’s not fake the blokes who jumped on the L.A.B. bandwagon after years of gaming counterfeit Scotties they purchased off eBay are immediately involved with mental property.
Two years from now will anybody however probably the most hardcore gear nerd keep in mind?
Nah.
“In fact, it issues! L.A.B. created one thing distinctive.”
Golf is a copycat trade. All the time has been, all the time will probably be. Distinctive comes with a 10-minute timer.
Have a look round—10K drivers are in every single place, practically each ball producer has a Professional V1 knockoff … and putter corporations?
Leaping Jesus on a pogo stick.
For those who don’t have a fang and a spider-style mallet, are you even attempting? Wilson’s 8802 has made extra rounds than the drink cart at your member-guest and the variety of Anser reimaginations is rivaled solely by a rely of Tiger’s surgical procedures.
“This isn’t simply one other mallet—it’s L.A.B.’s complete idea.”
L.A.B. has constructed a recognizable visible id in a crowded market however their arms aren’t solely clear. One would possibly counsel that the L.A.B. OZ mallet seems like center-shafted model of Jon Rahm’s Odyssey OG Rossie milled by a machine that may’t reduce curves. If we’re going to name the Sq. to Sq. Max, as some commenters have, a Temu model of a L.A.B., then shouldn’t we additionally acknowledge the resemblance of the OZ to the Odyssey (even in the event you can’t get the Odyssey in pink)?

And whereas we’re at it, whereas L.A.B.’s LINK.1 would possibly nonetheless keep the corporate’s design fundamentals, it’s additionally simply one other tackle the Anser.
How lengthy does a putter form have to be available on the market earlier than it’s thought of truthful sport? I actually don’t know.
“High-quality. However Callaway is a billion-dollar firm. They don’t have to steal from the little man.”
To cite my brother and doubtless somebody earlier than him, “monster truck don’t give a fuck.” And Callaway (Odyssey’s mother or father model) is completely a monster truck. Additionally, my brother drove a Tacoma on the time, hardly a monster truck, however I suppose that’s neither right here nor there.
Anyway, Callaway is a behemoth doing apparently huge bully behemoth issues however L.A.B. isn’t working out of CEO Sam Hahn’s basement, both.
L.A.B. is the No. 3 putter model in greenback share forward of names like TaylorMade and PING. They’ve gone from area of interest to mainstream quicker than Patrick Reed went from Captain America to social pariah.
Success invariably comes with a goal and, proper now, L.A.B. is sporting an enormous neon fucking bullseye.
“And wasn’t PXG’s Blackbird type of the primary L.A.B. copy that no person observed?”

Now that you simply point out it (I stated to myself like a loopy particular person), yeah, flip that dangerous boy over and there’s undoubtedly some L.A.B.-inspired shaping. You would possibly even say that every one of that zero-torque, lie angle balancing stuff apart, PXG made a model of the DF3 earlier than L.A.B. (or Odyssey) did.
No one stated a phrase.
Can I get a KABOOM, BABY!?
“However how bush league was that cease-and-desist Callaway’s authorized workforce despatched L.A.B. over its use of ‘Broomstick’?

Bush-league AF. Golf trade absurdity at its absolute best. There needs to be an awards present for this type of factor.
The irony right here is wealthy. Callaway threatening L.A.B over the “Broomstick” identify solely to show round and have Odyssey recreate what actually seems a complete like a L.A.B. design is the type of company hypocrisy that deserves a watch roll or three.
FFS, Callaway.
You may’t copyright shapes (apparently). You may trademark frequent family phrases when utilized in particular context.
It’s silly however I suppose Callaway didn’t create the system.
At the least L.A.B. had the creativity to flip it right into a advertising win by rebranding their lengthy putters as “Sweepers.” (I’d have gone with “cheater sticks.”)
It’s all a part of an trade sport performed for no different purpose than for authorized groups to justify their existence as full-time staff.
“That is dumber than the crimson putter warfare between Odyssey and TaylorMade.”

My god, was that ever forgettable (and in some way I can’t)? These two spent the higher a part of a season attempting to out-red one another’s putters in a contest that was as petty because it was pointless. It was peak golf trade—all ego, no substance.
At the least there’s actual tech concerned this time.
“And doesn’t it appear to be Odyssey is borrowing from L.A.B.’s grip as nicely?”
Yeah, that’s completely some bullshit. L.A.B. has patents round their distinctive grip designs and Odyssey’s model positive seems prefer it borrowed greater than a bit inspiration. L.A.B. may very well have some authorized enamel (although I’m positive Callaway’s equally toothy legal professionals are assured they’ve sufficiently nibbled across the edges).
Maybe oddly, that is the one a part of the story that feels over the road to me.
It’s most likely solely a matter of time earlier than Callaway will get a cease-and-desist of their very own—circle of life, child. It’s like karma, besides it prices $50,000 in authorized charges.
“So that you’re saying that is would possibly really good for L.A.B.?”
I didn’t really say that however now that you simply point out it, there could possibly be a silver lining for L.A.B.. If Odyssey’s putter performs, doesn’t that validate L.A.B.’s design idea? Extra individuals asking, “What’s this L.A.B. factor all about?” isn’t a nasty consequence. It’s free advertising courtesy of the competitors’s R&D funds. Nothing sells new putters like FOMO.
“So all the things is simply truthful sport within the golf tools world?”
Roughly, yeah. Shapes get copied and tweaked. They all the time have. The fang, the spider, the Anser and maybe the OG Rossie. Positive, there’s one thing much less palatable a couple of big company gratuitously and unapologetically borrowing designs from smaller corporations however the actuality is that golf tools has all the time been a sport of “comply with the chief” with an occasional real innovation combined in.
And guess what, it’s all the time the true innovators that get copied.
“So, in the long run, does this even matter?”
Every thing price its salt will get copied. You discover the primary couple of instances and then you definately cease caring. Does anyone keep in mind the primary or second firm to steal inspiration from the Anser?
Golf tools lives in a world of iterations and inspirations. And if L.A.B. is basically onto one thing, this gained’t be the final time we see one other firm borrow from their designs.
Bringing this again full circle: Is Odyssey copying L.A.B.?
Hell, yeah. I can’t be satisfied in any other case however that’s additionally simply enterprise as common in an trade the place originality is as uncommon as a scratch golfer who forgets to say his handicap or a rustic membership that really desires to be accessible.
The golf trade loves to speak about innovation however it loves a positive factor much more. Perhaps as a substitute of getting outraged about who’s copying whom, we needs to be asking why the massive corporations with all of the sources pushing boundaries within the first place. However that’s a dialog for one more day, ideally after I’ve had a nap and a dose of anti-psychotics.
What do the remainder of you suppose?
The publish Odyssey’s L.A.B. “Knockoff” Is So Bonkers I’m Arguing With Myself About It appeared first on MyGolfSpy.